XG x CAMILA IS A COLLABORATION BETWEEN CHINESE FASHION BRAND XUEGE AND CAMILA CERDA
Xuege is a Chinese fashion brand based in Wenzhou, China. Since its establishment, XG has been dedicated to the interpretation of fashion, elegance, romance and femininity. It creates elegant women products, with emphasis on details, delicate texture, smooth lines, soft and elegant colors, and simple and harmonious patterns.
For this collaboration I created a custom fashion illustration inspired in Xuege’s style, which reflected the feminine and delicate side of the brand. I also created a custom Print Design inspired in Xuege’s representative flower, the Rose. The Print Design also included Xuege’s slogan: “romantic and elegant”, in handwritten cursive letters which mixes into the print.
